PEEPSFEST®

PEEPSFEST® is the annual two-day New Year’s Eve festival celebrating the whimsy and wonder of the PEEPS® brand at the iconic SteelStacks in Bethlehem, PA. Each year, fans arrive from all over the country to enjoy activities and marvel at the PEEPS® Chick Drop – a 4-feet, 9-inches tall, 400-pound lit PEEPS® Chick that descends both days to mark the beginning of an exciting new year.